July 30, 2010
July 28, 2010
“ Last week I tossed a coin a hundred times. 49 heads. Then I changed into a red t-shirt and tossed the same coin another hundred times. 51 heads. From this, I conclude that wearing a red shirt gives a 4.1% increase in conversion in throwing heads.
Statistical significance & other A/B test pitfalls : Cennydd Bowles on user experience

shut up, brain. this is real.

GPOYW

GPOYW

July 27, 2010

for sam