August 6, 2007
# Advertising Deals: 14.5 Million (Habbo Hotel, 7.5 million; RuneScape, 5 million; Gaia Online, 2 million)
# Virtual Item/Currency Sales: 10.2 Million (Habbo Hotel, 7.5 million; Gaia Online, 2 million; Second Life, 500K; Puzzle Pirates, 200k)
# Subscription: 10 Million (World of Warcraft, 9 million; Lineage I/II, 1 million)
# Subscription Tier: 9.2 Million (RuneScape, 5 million; Club Penguin, 4 million; Puzzle Pirates, 200k)
# Merchandise: 4 Million (Webkinz)
# Expansion Packs: 2 Million (Guild Wars)
# Virtual Land Sale/Use Fees: .5 Million (Second Life)